Welcome to Southern Standard!
Over the past four and a half years, we have been lucky enough to turn one of our dreams into a reality. When we launched Southern Standard in November 2014, we had high hopes that people would rally behind the same purpose that motivates us to continue building this brand everyday. There was honestly no way to prepare for the outpouring of support, love and patriotism that ensued.
Southern Standard and our flag are symbolic of the things that make our country great.
Our products are rooted in American tradition and we believe that the American Dream is alive and well. We are driven by our passion for the south and all it has to offer. We couldn't be on this journey without your dedication and support!